Are you focused on the right priorities? Does your management team agree with those priorities? Are you generating a good return on your people investments?

The 4M Navigator produces a complete diagnosis of your business based on 4 critical categories:

1. Market (Value Proposition for the Right Customers)
2. Management (Right People in the Right Places)
3. Model (Economic Model and Profit Zones)
4. Money (Capital and Cash)

Market

• Do your customers find it as easy as or easier to do business with you today than when the company started?
• Can you identify the company’s specific unique competitive advantage?
• Can you id & profile the most profitable type of client?
• Do you have the processes in place to deliver on a sustainable and financially scalable value proposition?

Management

• Does your leadership team include expertise you need to get to the next level?
• Does the leadership team look to the CEO for solutions in their area of responsibilities?

Model

• Is the business asking questions it can’t answer?
• Is there a sense of heightened risk, as if every decision the company makes entails betting the firm’s very existence?
• Does the company have a rational, economic reason why it will make more money at scale?

Money

• Does the company need to make significant infrastructure investments in order to grow any larger?
• Do you have a financial modeling tool that allows you to test how your business will perform based on decisions...
• Do you have adequate cash to operate the business?
• Do you have a handle and plan to reduce the single biggest risk facing the company?

The Solution: The 4M Navigator x-ray™

4M Navigator Assessment

The 4M Navigator Assessment is a revolutionary online, interactive questionnaire that immediately diagnoses the health and value of company. The questions reflect over fifteen years of battle tested field experience, combined with extensive research from nationally recognized organizations.

CEOs and their Inner Circles participate in the assessment to reveal the alignment or misalignment of the Executive Team. The assessment takes less than an hour to complete, providing an informative, speedy and seamless online experience. The CEO’s Advisor receives the 4M x-ray™ report once the CEO and Inner Circle finish the assessment

4M x-ray™

One CEO's Experience

The 4M x-ray is a privately branded report (sent to the Advisor) that concisely and completely summarizes the health and value of a company.

Why Take the 4M Business Overview?

• Determine if you are driving value in your business
• Determine whether you are getting a good return on your investments in people and other assets
• Identify where is the management team misaligned
• Identify non-negotiable things to focus on
• Identify how your financials compare to peers

Features of the 4M x-ray:

• Powerful, Simple Framework of 4Ms
• Proprietary benchmark data from over 35 million private companies (from I.R.S. and over 50 other sources)
• Unique health and value index
• Serves as a catalyst for an objective discussion about the business
• Immediately surfaces critical issues and misalignments
• Compare the company’s financial results to peers in your industry

The 4M x-ray is designed to equip the Advisor and CEO with a unique diagnostic instrument that requires less than 30 minutes surface critical landmines so that the company has the clarity to act quickly.

Financial Benchmarking

The 4M Navigator Assessment and the 4M Navigator x-ray include financial benchmarking from proprietary data of over 35 million emerging companies. The 4M x-ray identifies key metrics against company competitors at the state and national level.

Here are some examples of a few of the metrics included in the 4M Navigator x-ray:

4SCORE™

The 4SCORE is a unique index and the most accurate measure of the return a company generates on deployed capital.  Most business value formulas minimize the magnitude of ROI regarding fully loaded FTEs and physical capital.  The major costs of most rising businesses are people. 4SCORE is the percentage derived from a calculation that produces the blended return rate of both the human and physical capital in the business.